Microsoft wanted a smarter way to stay on top of culture.

As a Strategy & Analytics Intern at Superdigital, I was tasked with turning our Q4 Culture Brief presentation into a condensed email newsletter. That meant translating decks into scroll-worthy content highlighting key stats, platform updates, trending moments, and cultural insights.

The team received great feedback, and the newsletter began launching quarterly, helping Microsoft track everything from emerging internet trends to meaningful industry shifts.